My work for Cathay in the news

A great article from Brandchannel on the Cathay Pacific experience site and a lot of very good comments about it.

My personal favorite, "
Cathay Pacific Airways Pre-flight experience as a brand differentiator
A number of airlines offer beautiful visuals and descriptions of their cabins on their websites, but none get even close to the experience Cathay Pacific has put together. Close competitors Emirates and Singapore Airlines (SIA) rely on high-definition photos and photo-realistic cabin tours respectively to showcase their product. This is in no way sub-standard, but certainly a far cry from the superior online experience Cathay Pacific has created."

See the full article here

You are welcome.

See the site:

Missed me?

Sorry for anyone that feels this blog has not been updated in a while. Been very very busy working on some projects for charities here in Hong Kong, and you can see the results on this (almost) finished site:

I have also been working on my personal web site and that is going libve in tow weeks, but you can see where I am so far here:

Thanks for bearing with me!